Ajwad by Lattafa opens with a soft, fruity sweetness featuring berries, citrus, and fresh notes, giving a bright and uplifting start. The heart introduces a smooth blend of rose, jasmine, and soft florals, adding elegance and gentle freshness. The base settles into warm vanilla, amber, musk, and light woods, creating a creamy, comforting dry-down that lasts for hours. Ajwad is known for its airy sweetness, soft florals, and clean musky base — a perfect daily signature that feels sweet, fresh, and universally appealing.
